Later Days: Innovation

  • Nitro Cold Brew Coffee

  • Cold Brew Coffee with Oat Milk

  • Cold Brew Coffee with Adaptogens

After 4 years of one product across 3 SKU’s, it was time for Later Days to spice up with some innovation. We launched 3 new shelf stable canned coffees.

  • Nitro Blast - Nitro Cold Brew Coffee

  • Lil Oat - Cold Brew Coffee With Oat Milk

  • Fun Guy - Cold Brew Coffee With Adaptogens

The jist of these new innovations was bringing in healthier products with only necessary ingredients. We wanted clean nutrition fact panels and low sugar content for all products. Most “latte” products in the market at the time had extreme amounts of sugar in them.

Additionally, these products would give us some flexibility in logistics as they were all shelf stable.

Project Lead/Management: Robby Horn

Packaging Design: COLONY

Formulation: Ocean Blue Innovation

Manufacturing: BevHub

Sales Sheet

Website

Website

INFLUENCER BOX

Concept

Design

Final

Previous
Previous

Branding + Project Management

Next
Next

Video + Project Management